{"id":573,"date":"2025-01-25T14:37:30","date_gmt":"2025-01-25T11:37:30","guid":{"rendered":"https:\/\/goaraby.com\/staging\/?p=573"},"modified":"2025-01-28T12:58:03","modified_gmt":"2025-01-28T09:58:03","slug":"seo-services","status":"publish","type":"post","link":"https:\/\/infomena.com\/old\/en\/seo-services\/","title":{"rendered":"What are SEO Services and their Expected Benefits for Websites and Stores 2025"},"content":{"rendered":"<p dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Search engine optimization is considered one of the most important digital tools that contribute to increasing visibility on the Internet and attracting targeted visitors. In the increasingly competitive world of the Internet, the need to improve websites to ensure their presence in search engine results has become extremely important, and SEO is a strategic process aimed at improving the site\u2019s ranking In the search results.<\/span><\/p>\n<h2 class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\"><span class=\"selectable-text copyable-text false\">Definition of SEO<\/span><\/h2>\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\"><span class=\"selectable-text copyable-text false\">SEO is defined as Search Engine Optimization (Search Engine Optimization) as a set of strategies and techniques that aim to improve the appearance of a website in search engine results (such as Google), and it depends on improving the quality of the content, site structure, user experience, and many other factors. Which makes the site more compatible with search engine algorithms, which helps sites rank on the first pages of search results. Below are the most prominent benefits of SEO:<\/span><\/p>\n<ul>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Increased visibility and ranking at the top of search engine results, thus greater opportunities to attract visitors.<\/span><\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Achieve sustainable and long-term results compared to paid campaigns.<\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Improving the user experience by improving site speed and navigation.<\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Increased trust and credibility, as sites that appear at the top of search results are usually seen as trustworthy and credible.<\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Reduced marketing costs compared to other paid advertising campaigns.<\/li>\n<\/ul>\n<h2 class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">What are SEO services?<\/span><\/h2>\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\"><a href=\"https:\/\/infomena.com\/old\/en\/services\/arabic-seo-services\/\">SEO services<\/a> are defined as a set of activities and techniques that aim to improve the website\u2019s ranking in search engines, which increases visibility in search results and attracts more visitors and readers. SEO services include several areas that can be implemented separately or together depending on the site\u2019s needs. The following are the most important SEO services:<\/span><\/p>\n<ul>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Keyword analysis by identifying the words and phrases that people use in search engines to search for topics related to the site, which helps in choosing the most appropriate words for the content to increase access opportunities.<\/span><\/p>\n<\/li>\n<li dir=\"ltr\"><span class=\"selectable-text copyable-text false\">Improving the quality and relevance of content on the site to include naturally targeted keywords.<\/span><\/li>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Improving the site structure by improving the technical elements on the page such as titles, meta descriptions, internal links, images, and text formatting, which helps search engines understand the content better.<\/span><\/p>\n<\/li>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Improve page loading speed to rank at the top of search results.<\/span><\/p>\n<\/li>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Improve mobile compatibility by ensuring that the site runs smoothly on mobile devices.<\/span><\/p>\n<\/li>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Improving the user experience by improving the site design and user experience, including facilitating browsing, and ensuring that visitors can find information easily.<\/span><\/p>\n<\/li>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Improving the site to appear in local search results by improving maps and local listings.<\/span><\/p>\n<\/li>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Performance analysis and reports by tracking and analyzing site performance using tools such as Google Analytics and Google Search Console.<\/span><\/p>\n<\/li>\n<\/ul>\n<h2 class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">What is the benefit of SEO? <\/span><\/h2>\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">SEO is not just a tool to increase visits, but rather a comprehensive investment to improve the performance of the website or online store, enhance sales, in addition to strengthening the relationship with customers, which contributes to achieving sustainable success in the world of the Internet. Below are the most prominent benefits of SEO expected for the website and stores in the year 2025:<\/span><\/p>\n<ul>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Improving the ranking of the site or store in search results, which <a href=\"https:\/\/infomena.com\/old\/en\/services\/lead-generation-services\/\">leads<\/a> to an increase in the number of visitors coming from search engines without the need for paid advertisements.<\/span><\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Boost sales and revenue by targeting relevant keywords, which directly attracts interested customers, increasing conversion and sales opportunities.<\/span><\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\"><span class=\"selectable-text copyable-text false\">Reducing marketing costs, as SEO provides a sustainable flow of visitors without the need for continuous advertising budg<\/span><\/span>ets.<\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Increase brand awareness by improving visibility in search results for target customers, which strengthens the store\u2019s presence in the market.<\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Improving the user experience by improving the site in terms of speed, compatibility with mobile devices, and ease of navigation, which creates a comfortable experience for visitors.<\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Building credibility and trust, given that sites that occupy the first positions in search results appear more credible in the eyes of customers.<\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Increase interaction with customers by providing unique content and answering potential customers\u2019 inquiries.<\/li>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Get long-term results unlike paid ads that stop once the campaign ends.<\/li>\n<\/ul>\n<h2 class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">How can SEO be improved?<\/span><\/h2>\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Search engine optimization requires a combination of technical, creative, and analytical efforts, by working to improve content, user experience, and technical elements. This is done by following the following steps:<\/span><\/p>\n<ul>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Research keywords and identify the words that the target audience is searching for, and choose words with low to medium competition and good search volume.<\/span><\/p>\n<\/li>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Improving the content and creating high-quality content that provides real value to the audience, while making the content relevant to the targeted keywords, including them naturally in titles and texts, and adding various content such as articles, videos, and infographics.<\/span><\/p>\n<\/li>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Improving the technical elements by ensuring that the site loads quickly and makes it responsive to mobile devices.<\/p>\n<\/li>\n<li dir=\"ltr\">\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">Improving the internal structure by using attractive and consistent titles (H1, H2, H3), adding a short and attractive meta description, in addition to using internal links linking the site pages to improve navig<span class=\"Y2IQFc\" lang=\"en\">ation.<\/span><\/p>\n<\/li>\n<\/ul>\n<h2 class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">What are the basic types of SEO?<\/span><\/h2>\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Implementing all types of SEO in an integrated manner helps improve the site\u2019s ranking in search results, attract more visitors, and increase credibility and long-term success. Below are the basic types of SEO:<\/span><\/p>\n<ul>\n<li>\n<h3><span class=\"selectable-text copyable-text false\">On-page SEO<\/span><\/h3>\n<\/li>\n<\/ul>\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Internal SEO focuses on improving the site&#8217;s internal elements to ensure it is compatible with search engine standards, such as improving headlines and subtitles, including keywords naturally in the content, improving the meta description and images, etc.<\/span><\/p>\n<ul>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\">\n<h3><span class=\"selectable-text copyable-text false\">Off-page SEO<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span class=\"selectable-text copyable-text false\">External SEO mainly focuses on building backlinks from highly credible sites, in addition to participating in forums and digital communities, promoting content via social media, writing articles for blogs and external sites, etc.<\/span><\/p>\n<ul>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">\n<h3><span class=\"selectable-text copyable-text false\">Technical SEO<\/span><\/h3>\n<\/li>\n<\/ul>\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Technical SEO is concerned with the technical aspects of the site to ensure its compatibility with search engine requirements, such as improving page loading speed, making the site responsive to mobile devices, creating a site map, using structured data, and ensuring that the site is secured using HTTPS.<\/span><\/p>\n<ul>\n<li class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\">\n<h3><strong><span class=\"selectable-text copyable-text false\">Local SEO<\/span><\/strong><\/h3>\n<\/li>\n<\/ul>\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Local SEO focuses on improving the site&#8217;s visibility in local search results, and it is important for businesses that target a local audience, as a clear address and phone number are added to the site, while improving geographical keywords, and obtaining customer ratings and reviews.<\/span><\/p>\n<ul>\n<li dir=\"ltr\">\n<h3 class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Content SEO<\/span><\/h3>\n<p class=\"selectable-text copyable-text x15bjb6t x1n2onr6\" dir=\"ltr\" style=\"text-align: left;\"><span class=\"selectable-text copyable-text false\">Content SEO is concerned with improving the quality and suitability of the content on the site to ensure attracting visitors and increasing interaction by writing high-quality and valuable content, targeting the appropriate keywords while constantly updating the content, and providing clear answers to the questions that the audience is searching for.<\/span><\/p>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Search engine optimization is considered one of the most important digital tools that contribute to increasing visibility on the Internet and attracting targeted visitors. In the increasingly competitive world of the Internet, the need to improve websites to ensure their presence in search engine results has become extremely important, and SEO is a strategic process [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":485,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[19],"tags":[],"class_list":["post-573","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/posts\/573","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/comments?post=573"}],"version-history":[{"count":4,"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/posts\/573\/revisions"}],"predecessor-version":[{"id":1154,"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/posts\/573\/revisions\/1154"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/media\/485"}],"wp:attachment":[{"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/media?parent=573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/categories?post=573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infomena.com\/old\/en\/wp-json\/wp\/v2\/tags?post=573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}